Latest Custom Builds

Robbie used us recently to rebuild his MTB wheels, and he liked them so much he immediately asked us to build some road wheels. He handed over a new XTR hub that he'd been given, and asked us to use it for the front wheel.  We matched the beautiful hub with an equally gorgeous White Industries T11 in polished silver. A tough, light and strong solution that matches the XTR well. The XTR hub was 32h, and in order to save weight we used Ritchey Logic Competition super light spokes (laced 2x) and Sapim alloy nipples. On the rear, to ensure...

We've seen this many times before - quality components built up into sub-par wheels by a major manufacturer. Usually in order to save cost, or simply to achieve light weight for the "Internet arms race"*. Stuart was riding around his back yard on his 2 year old Roval Control SL carbon XC wheels when all of a sudden three spokes broke simultaneously. He was seriously unhappy, as he felt the bike had never been ridden hard, nor very often. He came to us to rebuild the wheels, and relayed stories of replacing corroded nipples, and unhelpful shops who simply encouraged him...

Paul is local rider who excels in the hills. He's very light and climbs like a "mountain goat". After hearing about our wheels from other riders in his training group, he approached us to help him with some aero hoops.  As with many pure climbers, their power to weight ratio may be strong, but their power to frontal area (aero coefficient) may not be as high. They can suffer on the flats and in headwinds. This often explains why the big guys can mash on the flats (high power to frontal area), but suffer in the hills (low power to...

Craig's been using his custom built Zelvy carbon enduro wheels as intended. Check out how they handle the Ourimbah downhill track! He's certainly not taking it easy on them.